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Ad Transparency Analysis
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See exactly who’s buying access to people’s attention — and why it matters
What Adworth Would Change
1
You control who gets your data — with a cryptographic token bound to a specific advertiser, data type, and time window. They can’t fake it or extend it.
2
You’ll get paid when they use it — enterprises pay to verify consent on the Adworth rail today; when the Phase 2 consumer marketplace opens, you’re designed to receive the balance of a flat 2% per consent transaction when your consent token is verified.
Phase 2 · Coming Soon
The consumer marketplace is not live yet. The fee model is built: the Phase 2 marketplace rate (a flat 2% per consent transaction) is calculated on every verified consent transaction in the advertiser sandbox, ahead of live ad inventory. A consent token issued through the Privacy Cockpit extension is what makes that transaction verifiable — it’s the value the advertiser is paying for. (The extension and its cryptographic verification flow are working today as a developer build, not yet publicly available.) Phase 2 opens the rail that routes a share of that fee back to you, the person whose consent authorized the ad. The cryptographic plumbing exists now; the payout layer is what’s coming.
3
Deletion is designed in, not promised — when you revoke consent, Adworth is designed to monitor for continued use and generate legally-cited removal requests. (Removal requests currently run in simulation; live sending is on the roadmap.)
4
Everything above is recorded — an append-only, tamper-evident audit ledger. Your consent history stays verifiable.
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